Website Usability Analysis
Have you ever left home with an aim to just go Window Shopping? And while you easily walk past a few display windows, there comes one you can’t resist to stop at!
And then you walk in and fall in love with the first dress you see hanging inside. Then a saleswoman approaches you and convinces you to at least try it on... And the moment you wear it, you know you're buying it!
What seems to be a natural and instinctive process taking place here with the customer, is actually a well researched and planned strategy by the shop owner. That's what Customer Acquisition Strategy is all about. Knowing your customer more than they know themselves.
And to direct your strategy the right way, extensive research and analysis is required, helping you convert a visitor into your customer!
Every business today demands an in-depth knowledge of its customers, be it offline or online. Website Usability Analysis makes you look at a broader picture by giving you not only qualitative, but quantitative measures for your online business, such as how many people visited your website, where they came from, which keywords did they search for, what they did on your website, how long they stayed, and what made them leave?
These key insights about your website are stored in the form of serious data, which needs to be decoded and analyzed with expertise.
At WebsiteMarketing.com, we know what it takes to keep a visitor happy, and convert him into your customer. We are experts at analyzing all the Key Performance Indicators, which say it all about what your visitors like on your website, and what all you need to improve!
Our detailed research not only covers the User Experience factors for your website, but also the Website Usability details which can be worked on, like its Design, Layout patterns, Navigation, Content, Website Downloading time, Demographic Issues, Errors and Broken links, Browser Compatibility check, Higher Bounce rates and more.
But every research needs to be supplemented with its complementing actions and implementations, to get you its ultimate and complete benefit!
Which is why, we use these research and analysis to create bespoke solutions for your website, which we then implement to improve your website’s design, structure and content. This can help you offer your visitor with more than what he came looking for, leaving him satisfied with his visit, and giving you an assured conversion.
If your website is built on a deep research on what your customers want, your Usability Analysis will turn out to be an investment rather than an added expense!
